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Silverpeak

Cookie Policy

What are cookies?

Cookies are small text files that are downloaded to your computer when you access a website. These cookies are then sent back to the website each time you re-visit or to another website if it recognises that cookie.

How we use cookies

To ensure that our Web site is well managed and to facilitate improved navigation within the Web site, we may use cookies or Web beacons (electronic images to count visitors who have accessed a particular page) to collect aggregate data. We may use cookies to:

1) Manage our Web site by using Cookies to identify individual users when they log in to the Web site and enable us to personalise the Web site.

2) Track information on our systems and identify categories of users by items such as address, browser type and pages visited.

3) Analyse the number of visitors to different areas of the Web site and to make sure that our Web site is serving as a useful, effective information source.

Email Marketing Cookies:

Where you receive a marketing email, event invitation or other direct mailing from us, we may collect information about you in the following ways:

View as a web page: If you click on the “view as a web page” link, a session cookie is recorded by us so that the web page is personalised in the same way as the email.

Links to web pages: If you click on any web link, we will record a session cookie and will automatically log such activity on our database.

Unsubscribe: If you click unsubscribe, we will automatically log this information on our database. If you unsubscribe from any email invitation or alert, we will continue to store your personal data on a ‘marketing suppression list’ so as to record your preferences.

Event RSVP buttons: In our event invitations and confirmations we provide buttons to allow you to accept, decline, cancel and register for that event. Clicking on these buttons will generate session cookies and your choice will be recorded in our database to help us manage the event.

Marketing cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences. These cookies also record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website, the advertising displayed on it and communications sent more relevant to your interests.

Google Analytics

This is a third party cookie that we use. It is one of the most widespread and trusted analytics solutions on the web for helping us to understand how you use the site and ways we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content.

Disabling cookies

You can prevent the use of cookies by adjusting the settings on your browser (see your browser Help for how to do this. For more information about cookies, and how to disable them Visit www.allaboutcookies.org

Changes

We may need to update this policy in the future. We encourage you to review it regularly. If you have any questions regarding our Cookie Policy, please get in touch