GemSeek, a leading CX analytics provider, sold to Accenture
Silverpeak worked closely with the GemSeek board and management on their journey to a strategic realisation
About our client
Headquartered in Bulgaria, GemSeek is a leading provider of Customer Experience insights and analytics technology. They help enterprises to turn disparate and unstructured data into actionable insights for Customer Experience transformation and to optimise their CX platforms. The company comprises c.200 consultants skilled in technology, data engineering, social sciences, insights analytics, and advisory.
Why they chose us
Silverpeak has strong familiarity with consumer insights, data and AI services and technology software. We also hold close relationships with major strategic/financial players in these markets.
How we added value
We worked with the GemSeek board and management on their journey to a strategic realisation, including streamlining the company vision and strategy, adjusting the positioning by redefining the company’s USP, its market approach, and its services offering. Silverpeak also produced a comprehensive set of equity story documents and investor materials.
The successful outcome
A highly competitive process with multiple offers valuing the business at a strategic premium that resulted in a sale to Accenture, a prominent digital transformation consulting firm.
Transaction Summary
Client
GemSeek
Deal Type
Exit
Counterparty
Sector
Digital services
Amount
Undisclosed
Countries
BG / IE