myHappymind: minority investment
from LDC
Hear how we helped myHappymind secure growth capital from LDC
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MyHappyMind is an NHS backed organisation that delivers positive and proactive mental health education to young children. So we work at about 2,000 schools nationally and our whole mission is around equipping children with the skills they need to thrive. So we knew we wanted to have an advisor on board because first time doing a deal, first time raising money. We met with probably seven or eight different advisers including Silverpeak, but a good friend of ours had sold his business using Silverpeak and raved about the team. So that was the thing that cinched them. I think one of the things that's unique about Silverpeak is that it's still founder owned and run. So Pietro is also a founder, and so he really understands the importance of keeping the mission at the center of his advice, and was able to talk to me founder to founder as well throughout the process, which was really powerful. My Happy Mind is a special business. It's a business with a mission, with a very strong ethos that is mostly down to Laura, the founder. What is important is that we are also entrepreneurs. We are I'm building a business with Silverpeak. I can relate to the journey of other entrepreneurs and that is what keeps us in sync with them. Silverpeak took a lot of time at the beginning to really understand who we are and what we stood for, both in terms of the core values of the business, the mission of the business, but also really understanding the nature of our business and how best to take it to market. A key part of what we do is we do not shoehorn founder or shareholders' objectives into a cookie cutter process. We take the founder objectives or the shareholder objectives, and we create a bespoke process around those. One of the most important criteria in this process was finding the right partner. So someone who really bought into the mission and what Laura was trying to achieve with the business. One of the biggest surprises, pleasant surprises of working with Silverpeak was just how much they did. I didn't really know what to expect, if I'm being honest, in terms of how much work they would put in, just how much legwork they did, and how much at the forefront of the process they were. They didn't advise. They actually executed as well, which was amazing. We focused on the preparation phase and really gathering all the materials that we knew investors would expect to see for a subscription business. First, a customer data cube, which evidenced how My Happy Minds accounts were expanding and evolving over time. And the second was a full financial model, which demonstrated the scalability of the business. So going to market with a really strong ethos, but then along the way a lot of the negotiation they were leading on which meant that I could just carry on running the business in the process which of course is pretty important. You gotta keep the numbers strong through a process. And getting a minority deal was a big part of me still feeling like I was in control and running the show whilst also getting the investment to accelerate our growth. So I was nervous about private equity and Silverpeak were really good at kind of helping me the spectrum of different funds and how they operate, you know which are more kind of patient capital versus the ones that were more aggressive and really helped me to navigate through that path so that we ended up with someone who was kind of values aligned, pace aligned and mission aligned, that was that was something that was really important and a real value add actually. So LDC really took the time to understand Laura's mission and buy into her vision for the business. They didn't try to impose their views on how the business should be run. They really listened to her and what she was trying to achieve. They were also able to really demonstrate how they could support the business in its next phase of growth. I think it's fair to say that when we went into the process, wasn't entirely sure what we would end up with in terms of, you know, the enterprise value, in terms of the structure of the deal, and who the partner would be. But I feel like on all three of those things, we did really well. The EV exceeded my expectations. The structure was fantastic and one that I was really happy with, and the partner we found in LDC. I think Silverpeak negotiated really well and also with real integrity and in a way that was very values aligned with me, which is, yeah, a really good outcome. I was absolutely adamant that we would get it done before Christmas. We did indeed close on the December 23. So, yeah, it was a crazy process, it was a lot of fun. And the team were brilliant. The objectives did change throughout the deal, during the transaction, and during the process. And we actually addressed the changes in the thinking as they evolved doing the deal, doing the work together. Delivering success and exceeding expectations is what we work for as bankers. It wasn't about them just making a deal happen. It was about making the right deal happen. And I felt that very, very strongly throughout. I would 100% work with Silverpeak again in the future. I trust them, they did a great job first time around and I'm sure they'd do the same second time.
myHappymind: minority investment
Passion for technology
An integrated team of passionate technology specialists with the expertise to navigate complexity and deliver results
Unlocking and articulating value
Deep business and product insight, uncovering strategic value and shaping compelling equity stories for acquirers and investors
How we helpExceptional global execution
Extensive cross-border experience and global relationships, delivering disciplined, tailored execution on every transaction
Global reachI’m certain we wouldn’t have got the valuation without you and I’m sure the road would have been a lot bumpier, without you representing us in the negotiation.
Silverpeak were the standout choice for us – not just because of their deep expertise in B2B SaaS and global reach, but because they truly understood how to position and market our business. That commercial lens set them apart from other corporate finance advisors.
A team with the sector knowledge and track record to deliver results
Silverpeak's expertise in growth-stage technology businesses was evident throughout, resulting in a transaction that aligned well with our strategic objectives.
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